Intimidation; the act of overpowering or overawing someone through attitude, behavior, or force (to intimidate or coerce).
面接官の威圧的な態度に緊張してしまった。
I got nervous because of the interviewer's intimidating attitude.
彼は相手を威圧して契約を取ろうとした。
He tried to obtain the contract by intimidating the other party.
威圧だけでなく、説得力も必要だ。
You need not only intimidation but also persuasive power.