1to fuss over; to pamper or dote on someone — to lavish attention, flatter, or spoil someone excessively.
人気アイドルはメディアにちやほやされがちだ。
Popular idols tend to be fawned over by the media.
祖父母が孫をちやほやして甘やかすので困る。
It's a problem because the grandparents pamper and spoil their grandchild.
ちやほやされるのが好きなわけではないが、注意は嬉しい。
It's not that I like being fussed over, but I do appreciate attention.